Prodigy Design Limited
PikPok
FormerlySidhe (1997–2012)
TypePrivate
IndustryVideo games
FoundedMay 1997
FounderMario Wynands
Tyrone McAuley
Stuart Middleton
HeadquartersWellington, New Zealand
Key people
  • Mario Wynands
  • (CEO)
  • Tyrone McAuley
  • (COO)
  • Stuart Middleton
  • (CCO)
  • Andy Satterthwaite
  • (CDO)
  • Karah Sutton
  • (CPO)
  • Jeremy Burgess
  • (CTO)
  • Lance Burgess
  • (CFO)
SubsidiariesWizard Fun Factory
Websitewww.pikpok.com

Prodigy Design Limited, operating as PikPok, is a video game developer and publisher headquartered in Wellington, New Zealand[1]. The company is a developer and publisher of mobile (iOS, Android), PC, and console games, which have generated over 500 million game downloads worldwide. It is most known for its zombie-horror game franchise, Into the Dead, and horse game franchise, Rival Stars Horse Racing[2].

History

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Established in 1997[2], the company originally operated under the name Sidhe. As Sidhe, it primarily performed contract work developing for overseas game publishers[3]. It partnered with Adult Swim to produce a number of games, including Robot Unicorn Attack 2, Giant Boulder of Death, Monsters Ate My Condo and its sequel Super Monsters Ate My Condo.[4]

In 2012, it introduced a mobile gaming focused brand, PikPok, which later became the company's primary identity.[5] Operating as PikPok, it partnered with DreamWorks Animation to deliver Turbo Racing League (later renamed Turbo FAST).[6]

PikPok supported the introduction of the Game Development Sector Rebate by New Zealand's Labour government in 2023[1].

In 2026, PikPok was awarded name ASB Exporter of the Year at the ExportNZ ASB Central Region Export Awards "in recognition of its international success and contribution to New Zealand’s wider gaming and interactive media sector[7]."

Games

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PikPok

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Year Title Platforms Notes
TBA Into the Dead 3 TBA [8]
2027[9] Into the Dead: Crimson Heights Meta Quest 3, Meta Quest 3S[10]
2026 Barbie™ Horse Ride & Rescue iOS, Android[11] Steam and Nintendo Switch 2 releases planned for 2027[12]
Rival Stars Horse Racing PlayStation 4, PlayStation 5, Xbox Series X/S, Xbox One, Nintendo Switch
2025 Into the Dead: Our Darkest Days Windows, macOS Released in early access on 9 April 2025. Co-published with Boltray Games.[13]
2024 Rival Stars Horse Racing: VR Edition Meta Quest, Steam VR Apple Vision Pro version announced but not yet released[14].
2023 Adventure Friends iOS, Android No longer available
My Cat Club No longer available
2022 Viking Gods
Shatter Remastered iOS, Android, Windows, PlayStation 4, PlayStation 5, Xbox One, Xbox Series X/S, Nintendo Switch Original game developed by Sidhe. Remaster published by Netflix. Deluxe published by PikPok[15].
2021 Greedy Cats iOS, Android
2020 Clusterduck
Rival Stars Horse Racing: Desktop Edition Windows, macOS[16]
2019 Agent Intercept iOS, macOS, Windows, PlayStation 4, PlayStation 5, Xbox One, Xbox Series X/S, Nintendo Switch Apple Arcade exclusive at launch. Windows port released on 16 June 2021.[17] Console ports released 30 March 2022.[18]
Rival Stars Horse Racing iOS, Android
Zombie Rescue Squad Browser
2018 I Am Monster: Idle Destruction iOS, Android
2017 Into the Dead 2 iOS, Android, Nintendo Switch Nintendo Switch port released on 25 October 2019.[19] Unleashed published by Netflix in 2022[20].
Dungeon, Inc. iOS, Android
2016 Rival Stars College Football
Shadow Wars No longer available
Doomsday Clicker
2015 Breakneck
2014 Rival Stars Basketball
Adventure Xpress Published by Adult Swim Games
The Maze Runner Developed by Sticky Studios, in partnership with Fox Digital Entertainment. Based on the novel of the same name
2013 Flick Kick Football Legends
Halos Fun Partnership with Wonderful Halos brand mandarins
Giant Boulder of Death Published by Adult Swim Games
Flick Kick Field Goal 2014
Turbo Racing League (later renamed Turbo FAST) iOS, Android, Windows Phone Partnership with DreamWorks Animation
Robot Unicorn Attack 2 iOS, Android Published by Adult Swim Games
2012 Into the Dead iOS, Android, Windows Phone
OREO: Twist, Lick, Dunk iOS, Android Partnership with Oreo
DreamWorks Dash n Drop Partnership with DreamWorks Animation
Super Monsters Ate My Condo Published by Adult Swim Games
Flick Kick Goalkeeper iOS
Velocirapture Published by Adult Swim Games
Monster Flip developed by Launchpad Games
Extinction Squad Published by Adult Swim Games
DreamWorks Dragons: TapDragonDrop iOS, Android Partnership with DreamWorks Animation
Flick Kick Ireland No longer available
Twang the Fox Developed by Conix Games
2011 Flick Kick Aston Villa iOS No longer available
Slam Dunk King
Own the Game iOS, Browser Partnership with Adidas. No longer available.
Monsters Ate My Condo iOS, Android Published by Adult Swim Games
Flick Kick Chelsea iOS No longer available
2010 Flick Kick Football
Flick Kick Field Goal
Zen Puzzle Garden Developed by Lexaloffle Games
2009 Bird Strike No longer available
Flick Kick Aussie Rules No longer available
Flick Kick Rugby
Fame

Sidhe

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Year Title Platforms Notes
2013 Rugby Challenge 2: The Lions Tour Edition PS3, Xbox 360, Windows [21]
2012 Tap Dragon Drop iOS
2011, 2012 (Vita) Rugby Challenge Xbox 360, PS3, Windows, Vita
2010 Blood Drive PS3, Xbox 360
2010 Rugby League 3 Wii
2009 Madagascar Kartz PS3, Xbox 360, Wii
2009 Hot Wheels Battle Force 5 Wii
2009, 2010 (Windows, OS X, Linux) Shatter PS3, Windows, OS X, Linux
2008 Rugby League 2: World Cup Edition PS2
2008 Speed Racer: The Videogame Wii, PS2
2007 GripShift PSP, PS3, Xbox 360
2007 Jackass: The Game PSP, PS2
2006 Melbourne Cup Challenge PS2, Xbox, Windows
2005 GripShift PSP
2005 (PS2, Windows), 2006 (Xbox) Rugby League 2 PS2, Xbox, Windows
2003 Rugby League PS2, Xbox, Windows
2003 SpyHunter Windows

Operations

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PikPok is headquartered in Wellington, New Zealand, where it employed over 200 staff as of 2023[22]. PikPok has also operated a studio in Medellín, Colombia, since the acquisition of studio Wizard Fun Factory in 2022.[23]

References

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  1. 1 2 Walton, Felix (22 April 2025). "Local game developers call for more tax relief to stay in New Zealand". RNZ. Retrieved 25 June 2026.
  2. 1 2 South, Gill (18 November 2025). "The zombie apocalypse is where NZ games maker PikPok thrives". businessdesk.co.nz. Retrieved 25 June 2026.
  3. Pullar-Strecker, Tom (30 October 2013). "NZ game studios report huge growth". Stuff. Retrieved 25 June 2026.
  4. "A robotic unicorn helps turn PikPok into a startup again". Pando. 2 May 2013. Retrieved 29 March 2016.
  5. "How PikPok got its high score". Stuff. 21 November 2014. Retrieved 29 March 2016.
  6. "Turbo Racing League Announcement". PikPok. Archived from the original on 13 December 2021. Retrieved 13 December 2021.
  7. "PikPok named regional Exporter of the Year". Wellington.Scoop. 05/06/2026. Retrieved 25/06/2026. {{cite news}}: Check date values in: |access-date= and |date= (help)CS1 maint: url-status (link)
  8. "Into the Dead 3". IGN. Archived from the original on 9 June 2026. Retrieved 28 May 2026.
  9. Thomas, Jacqueline (7 June 2026). "Forget About Virtual Reality, Into the Dead: Crimson Heights is Hyper Reality | IGN Live". IGN. Archived from the original on 18 June 2026. Retrieved 18 June 2026.
  10. "Into the Dead: Crimson Heights". meta.com. Archived from the original on 23 June 2026. Retrieved 18 June 2026.
  11. "Barbie™ Horse Ride & Rescue Launches on Mobile". Games Press. Archived from the original on 18 June 2026. Retrieved 18 June 2026.
  12. "Barbie™ Horse Ride & Rescue on Steam". store.steampowered.com. Archived from the original on 18 June 2026. Retrieved 18 June 2026.
  13. "Into the Dead: Our Darkest Days on Steam". store.steampowered.com. Archived from the original on 16 September 2025. Retrieved 16 September 2025.
  14. Bezmalinovic, Tomislav (1 May 2024). "Rival Stars Horse Racing is getting a brand new VR version on Quest, SteamVR and Vision Pro". MIXED Reality News. Retrieved 25 June 2026.
  15. Banas, Graham (1 November 2022). "Review: Shatter Remastered Deluxe (PS5) – Brick Breaking Great Returns". Push Square. Retrieved 25 June 2026.
  16. "Rival Stars Horse Racing comes to PC and Mac next Month". The Mane Quest. 29 May 2020. Retrieved 25 June 2026.
  17. "Agent Intercept on Steam". store.steampowered.com. Retrieved 14 August 2022.
  18. "PikPok on Twitter". Twitter. Archived from the original on 3 March 2022. Retrieved 14 August 2022.
  19. "Into the Dead 2 for Nintendo Switch - Nintendo Official Site". www.nintendo.com. Retrieved 14 August 2022.
  20. Spangler, Todd (22 March 2022). "Netflix Games to Release First First-Person Shooter Title". Variety. Retrieved 25 June 2026.
  21. "RUGBY CHALLENGE 2: THE LIONS TOUR EDITION ANNOUNCED FOR PS3, 360 AND PC". Gamasutra. Archived from the original on 19 January 2015. Retrieved 4 September 2013.
  22. Walton, Felix (21 March 2023). "Potential billion dollar NZ video games industry being poached by Australian tax breaks, insiders say". RNZ. Retrieved 25 June 2026.
  23. "PikPok acquires Colombian developer Wizard Fun Factory — PikPok". pikpok.com. Retrieved 7 January 2024.
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