Ron Travisano (May 3, 1938 – January 21, 2025) was an American advertising executive. He is best known for co-creating the "Meow meow meow meow" jingle and commercials for Ralston Purina's Meow Mix.[1] He also co-created a series of commercials featuring the fictional Joe Isuzu for Isuzu in the United States.[1] He was a business partner of Jerry Della Femina, with whom he ran Della Femina Travisano & Partners.[2][1] He was also part of the "Tuesday Team" that ran President Ronald Reagan's successful re-election campaign in 1984.[3] He died from complications of a stroke at age 86.[1]

References

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  1. 1 2 3 4 "Ron Travisano, Adman Behind Singing Cats and Joe Isuzu, Dies at 86". The New York Times. February 16, 2025. Retrieved February 18, 2025.
  2. "A Mod, Mad Gamble". Robb Report. November–December 2015. Retrieved February 18, 2025 via EBSCOhost.
  3. Melillo, Wendy (January 2001). "The Unselling of the PRESIDENT". Adweek (Eastern ed.). Retrieved February 18, 2025 via EBSCOhost.