Priven Reddy is a South African entrepreneur and technology executive based in Dubai, United Arab Emirates. He is the founder of several companies operating in software development, mobility, aviation technology, artificial intelligence, and high-performance electric vehicles, including Kagiso Interactive, Dryvar, EON Aerospace, VEU, Ararkis Automobili and CodeBlaze AI.[1][2]

Priven Reddy
Born
Durban, South Africa
EducationBSc in Computer Science
OccupationEntrepreneur
Years active2000s–present
Known forFounding Kagiso Interactive, Dryvar, EON Aerospace, VEU, Ararkis Automobili and CodeBlaze AI

Reddy has been widely profiled in South African media as a self-made businessman who rose from poverty to leading multinational technology ventures.[3][4]

Early life and education

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Reddy was born and raised in Chatsworth, Durban, where he grew up in a low-income household. He has stated in multiple interviews that he began working from a young age, including selling cardboard boxes to recyclers and managing his primary school's tuck shop as a way to earn pocket money.[5][6]

After completing high school, Reddy worked a series of low-wage jobs — including as a security guard and restaurant waiter — before deciding to teach himself computer skills.[3] Following what he described as a negative experience while working in hospitality, he began studying web design and development independently and worked as a freelance developer.[7]

He later obtained a bachelor's degree in computer science, specialising in augmented-reality (AR) and virtual-reality (VR) systems.[8]

Career

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Kagiso Interactive and early ventures

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Reddy founded Kagiso Interactive in the 2000s as his first major company. The firm developed mobile applications, custom enterprise software, and digital platforms for South African clients. Media profiles credit Kagiso Interactive with establishing Reddy's early reputation in software development and digital innovation.[7][citation needed]

Expansion into aviation and advanced technologies

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In 2021, Reddy founded EON Aerospace (also referenced as Leap Aerospace), a venture focused on developing supersonic transport concepts and high-speed aviation technologies.[9] He has been featured in media discussions on the future of supersonic travel and next-generation aircraft.[10][11]

Artificial intelligence and software development

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Reddy later launched VEU, an artificial-intelligence and custom-software development company, operating across enterprise solutions, automation technologies, and AI-driven platforms.[12]

In 2025, he launched CodeBlaze AI, an AI-based coding platform aimed at simplifying application development and enabling code-free software creation.[13]

Ararkis Automobili and the Sandstorm hypercar

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Reddy is also the founder of Ararkis Automobili, an electric-vehicle company focusing on high-performance hypercars.[14]

In 2024, the company unveiled the conceptual Ararkis Sandstorm, which media outlets described as an electric hypercar with extreme acceleration figures and a highly limited production run.[15][16][17] Reports indicated that the company intended to produce just twenty units.[18]

References

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  1. "An SA businessman hopes to import an R37 million electric hypercar". Africa Talks Business. 2024-03-14. Retrieved 2024-03-19.
  2. Bhat, Divsha (2022-09-07). "Metaverse Holdings choose Dubai, Abu Dhabi as first cities in global metaverse launch". Retrieved 2024-03-19.
  3. 1 2 Sokutu, Brian (2019-10-12). "Priven Reddy: From rags to riches". The Citizen. Retrieved 2025-01-31.
  4. Albertyn, Diana (2019-06-11). "7 South African Self-Made Millionaires Who Started With Nothing". Entrepreneur. Retrieved 2025-01-31.
  5. "Entrepreneurial Edge: How this Chatsworth born entrepreneur built a multi-billion rand business". CNBC Africa. 2022-02-28. Retrieved 2025-01-31.
  6. "Top Billing features businessman and entrepreneur Priven Reddy". Top Billing. 2019.
  7. 1 2 Albertyn, Diana (2019-06-11). "7 South African Self-Made Millionaires Who Started With Nothing". Entrepreneur. Retrieved 2024-03-14.
  8. "South African entrepreneur self-taught in design, computer science with a specialisation in custom software development and augmented reality..." Bizcommunity. Retrieved 2025-02-01.
  9. "Tech Mogul Priven Reddy launches Leap Aerospace to connect the world faster". AVIATOR. 2021-08-26. Retrieved 2024-03-22.
  10. "When Will Supersonic Passenger Planes Come Back?". Yahoo Life. 2022-11-06. Retrieved 2024-03-14.
  11. "Top 10 supersonic jets to look out for in the future". 2023-07-05. Retrieved 2024-03-14.
  12. Moyo, Admire (2024-03-13). "SA entrepreneur wants to bring R37m electric hypercar home". ITWeb. Retrieved 2024-03-22.
  13. Content, Print (2025-02-18). "Sandton entrepreneur launches a groundbreaking tech platform". Alex News. Retrieved 2025-03-08.
  14. "Компания Ararkis Automobili анонсировала дорожный электрогиперкар Sandstorm..." Клаксон (in Russian). 2024-02-24. Retrieved 2024-03-19.
  15. Rampersaud, Tyler (2024-03-13). "New South African EV Hypercar Ararkis Sandstorm Claims 1.5-Second 0-60". duPont REGISTRY News. Retrieved 2024-03-14.
  16. Rayya, Hosam (2024-03-16). "Ararkis Automobili's 'Sandstorm' Combines Zero-Emissions Hypercar Power with the Allure of Internal Combustion". Cars of Arabia. Retrieved 2024-03-19.
  17. Pappas, Thanos (2024-02-20). "Ararkis Sandstorm Wants To Become The World's Quickest Electric Hypercar, But It's All Renders". Car Scoops. Retrieved 2024-03-19.
  18. "That EV Hypercar with a Tailpipe… Sounds Alright!". AfricaBusiness.com. 2024-03-04. Retrieved 2024-03-19.