Ola is a South African ice cream brand name that is part of The Magnum Ice Cream Company. It falls under the "Heartbrand" group of brands.[1]

Ola
Product typeIce cream
OwnerThe Magnum Ice Cream Company
CountrySouth Africa
Related brandsGino Ginelli
Cornetto
Vienetta
Joy! by Ola
Magnum
Rich 'n Creamy
Paddlepop
MarketsSouth Africa
Previous ownersUnilever (until 2025)

Unilever's Heartbrand ice creams are sold in over 40 countries around the world under various local brand names, including Wall's and Algida.[2]

History

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In 2003, Ola acquired the Milky Lane and Juicy Lucy brands.[3]

In November 2024, Ola South Africa became an official season partner of Cricket South Africa.[4] On March 19, 2024, Unilever spun off its ice cream business, which included several Magnum, Ben & Jerry's, and Heartbrand brands, including Ola.[5][6]

Products

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Ola South Africa sells tubs, cones, and popsicles in South Africa, including:[7][8]

  • Ola chocolate, neopolitan, and vanilla tubs
  • Gino Ginelli strawberry pavlova, and hazelnut praline tubs
  • Cornetto chocolate, and vanilla sugar cones
  • Ola Choc Pie and Caramel Pie ice creams
  • Vienetta vanilla frozen dessert
  • Joy! by Ola caramel, milkshake, tropical delight, and chocolate ice creams
  • Magnum classic, almond, and white almond ice creams and mini ice cream packs
  • Rich 'n Creamy vanilla and chocolate tubs
  • Paddlepop orange popsicles
  • Paddlepop raspberry tubes

References

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  1. "Ola". Unilever South Africa.
  2. "Unilever Brands - Ola". Unilever. Retrieved 9 August 2025.
  3. "Ola laps up Milky Lane and Juicy Lucy brands ." BusinessReport. 4 June 2003.
  4. "Ola South Africa Unveiled As New Cricket South Africa Partner". Sport Industry Group. 18 November 2024. Retrieved 9 August 2025.
  5. "Unilever se separará del negocio de helados y anuncia un plan que contempla el recorte de 7.500 empleos". FRS (in Spanish). Retrieved 4 June 2026.
  6. DÍAS, CINCO (19 March 2024). "Unilever separa su negocio de helados del resto de su actividad y despedirá a 7.500 personas". Cinco Días (in Spanish). Retrieved 4 June 2026.
  7. "Pick n Pay - Ola". Pick n Pay. Retrieved 9 August 2025.
  8. "Brands - Ola". The Magnum Ice Cream Company South Africa. Retrieved 9 August 2025.
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