Wikipedia

Moonfare

Moonfare is a digital investment platform that secures allocations in private equity and venture capital funds that generally have very high minimum investments or are offered only to institutional investors.[2] Moonfare, splits these investments into smaller tranches using feeder fund vehicles, and makes them available to investors at lower minimums.[3] Moonfare has offered funds with minimums of £50,000 in the UK,[4] €50,000 in Europe,[5] and $75,000 in the US[6]

Moonfare
Company type
Private
IndustryFinancial services:
Private Equity
(2016–present)
Founded2016; 10 years ago (2016)
FounderDr. Steffen Pauls
HeadquartersBerlin, Germany
Number of locations
New York City, London, Singapore, Luxembourg, Zürich, Paris [1]
Key people
  • Dr. Steffen Pauls (Co-CEO)
  • Dr. Lorenz Jüngling (Co-CEO and MD)
  • Magnus Grufman (MD)
  • Joanna Christie (CMO)
  • Marine Eugène (CCO)
  • Heike Hövekamp (CCO)
ServicesGrowth Equity Funds, Buyout Funds, Private Equity Funds, Venture Capital Funds, Secondaries, Semi-liquid Funds, Co-investments
AUMIncrease €3.8 billion (2026)
Number of employees
Increase 200 (2026)
Websitewww.moonfare.com

Moonfare operates in 24 countries[7] from its headquarters in Berlin, Germany and its offices in the UK, USA,[8] Luxembourg, Paris,[9] Zurich,[10] Singapore,[11] and Lisbon. As of 2026, the business has 200 employees.[7] The company’s investors include Insight Partners, Fidelity International, Vitruvian Partners, Bordier & Cie, ProSiebenSat.1 Media SE’s former chief executive officer Thomas Ebeling, former KKR & Co. partner Henrik Kraft and ex-BC Partners chairman Jens Reidel.[12]

History

edit

Moonfare was founded in 2016 by Dr. Steffen Pauls, Heinrich von Liechtenstein, and Alexander Argyros.[12]

In 2019 Alexander Argyros withdrew from his operational responsibilities.[13]

In January 2022, Moonfare launched its operation in the US and opened its NY office.[8]

In April 2022, Moonfare launched operations in Singapore.[11]

In October 2022, Moonfare launched operations in Paris[9] and Zurich.[10]

In September 2023, Marine Eugène joined Moonfare as Chief Commercial Officer.[14]

In January 16 2025, Moonfare appoints Heike Hövekamp as Chief Legal & Compliance Officer.[15]

In March 18 2026, Moonfare appoints Joanna Christie as its Chief Marketing Officer.[16]

Moonfare reached €500m in assets under management in 2020[17], €1bn in AuM in 2021[18], €1.5bn in AuM in March 2022[19], €2bn in AuM in July 2022[4], €3bn in AuM in June 2024[20], €3.7 and billion AuM in 2025.[21] As of 2026, Moonfare reports €3.8 billion in assets under management.[22]

Funding

edit
  • In 2019, Moonfare raised a two part Series A round with a combined cash raise of $28m.[12]
  • In March 2021, Fidelity International, a $706bn asset manager, bought a minority stake in Moonfare in a Series B financing round.[23]
  • In November 2021, Moonfare raised another $125M (approximately €105m) round in a Series C financing round led by Insight Partners and with participation of earlier investor Fidelity International.[24]
  • In March 2022, €35m were invested led by London-based Vitruvian Partners.[25]
  • In February 2023, Moonfare raised $15m in its Series C extension round.[24]

Partnerships

edit
  • In June 2020, German bank Berenberg partnered with Moonfare to launch a private equity fund offering for its private clients.[10]
  • In March 2021, Fidelity International formed an exclusive distribution pact with Moonfare, with an agreement focusing on institutional and wholesale clients.[26]
  • In July 2021 German liability umbrella provider Fondsdepot Bank began a partnership with Moonfare.[27]
  • In December 2021, private banking house Bordier & Cie entered into a partnership with Moonfare to boost the private equity offering for its private clients.[28]
  • In January 2021, Lexington Partners, with $52bn in committed capital, participates as a buyer of stakes in Moonfare funds, providing Moonfare fund investors with liquidity potential twice each year.[29]
  • In March 2022, investment and deposit marketplace Raisin DS partnered with Moonfare to add private equity as an asset class to its platform.[30]
  • In May 2022, Fidelity International and Moonfare expanded their exclusive strategic partnership into Asia.[31]
  • In October 2023, Moonfare partnered with Quintet Private Bank to expand private-market investment access for high-net-worth clients across Europe through Moonfare’s digital investment platform.[32]

References

edit
  1. ↑ "Contact". Moonfare.
  2. ↑ Espinoza, Javier (2 September 2019). "Private equity funds target the wealthy as the hunt for yield intensifies". Financial Times.
  3. ↑ "Stellar Approach from Moonfare: Democratising and Digitalising the Private Equity Industry for All". Capital Finance International. 21 July 2020.
  4. 1 2 Oliver, Joshua (7 July 2022). "Private equity platform doubles assets under management". Financial Times.
  5. ↑ Burger, Dani (16 June 2022). "Moonfare Investment Director on Private Equity Access". Bloomberg.
  6. ↑ Darbyshire, Madison (19 September 2022). "Fund managers pitch 'alts' to retail investors as institutions max out". Financial Times.
  7. 1 2 "Moonfare in numbers". Moonfare.
  8. 1 2 Burroughs, Callum (26 January 2022). "Moonfare, a startup that lets high-net-worth individuals invest in private-equity funds, is launching in the US". Business Insider.
  9. 1 2 "Capital-investissement : Moonfare ouvre un bureau à Paris". Le Figaro. 11 October 2022.
  10. 1 2 3 Horfsfall, Fergus (4 July 2022). "Private markets firm opens Swiss office to target wealth managers". Citywire.
  11. 1 2 Chan, Cathy (28 April 2022). "PE Firm Moonfare Picks Singapore Over Hong Kong as Asia Hub". Bloomberg.
  12. 1 2 3 Syed, Sarah (12 April 2019). "Startup Moonfare Raises $28 Million to Help Wealthy Invest in Private Equity Funds". Bloomberg.
  13. ↑ Schlenk, Caspar Tobias (19 December 2019). "Former N26 product manager joins Moonfare". Finance FWD.
  14. ↑ Sidhika, Anika (11 September 2023). "Moonfare names a chief commercial officer". Private Banker International.
  15. ↑ "Moonfare appoints Heike Hövekamp as Chief Legal & Compliance Officer". Moonfare. 16 January 2025.
  16. ↑ "Moonfare appoints Joanna Christie as its Chief Marketing Officer to support next phase of growth". Moonfare. 18 March 2026.
  17. ↑ Brandes, Wolf (15 March 2021). "Finanzdienstleister geben Zugang zu Privatanlagen". Börsen-Zeitung.
  18. ↑ Tattersall, Michael (3 November 2021). "Moonfare's $125M raise underscores appeal of private markets to individual investors". Insider Intelligence.
  19. ↑ Dowd, Kevin (26 January 2022). "Move Over, Merrill: A KKR Alum's Startup Gives Wealthy Investors Direct Online Access To PE Funds On The Cheap". Forbes.
  20. ↑ Heath, Ian (6 June 2024). "Moonfare hits €3bn AUM mark for first time". CityWire.
  21. ↑ "Moonfare in numbers". Moonfare.
  22. ↑ "Moonfare in numbers". Moonfare.
  23. ↑ Agnew, Harriet (20 June 2022). "Traditional asset managers race to expand private investment alternatives". Financial Times.
  24. 1 2 Burroughs, Callum (8 February 2023). "Check out the 11-slide pitch deck Moonfare, a startup that lets high-net-worth individuals invest in private equity funds, used to raise a $15 million extension". Business Insider.
  25. ↑ Robertson, Benjamin (28 March 2022). "Private Equity Platform Moonfare Gets Backing From Vitruvian". Bloomberg Law.
  26. ↑ Ricketts, David (11 March 2021). "Fidelity partners with Berlin fintech for private markets push". Financial News.
  27. ↑ Schrader, Jan (5 November 2021). "Ebase-Eignerin FNZ erwirbt Fondsdepot Bank". Börsen-Zeitung.
  28. ↑ Ruche, Sébastien (9 December 2021). "Ces plateformes qui démocratisent l'accès au private equity". Le Temps.
  29. ↑ Förster, Jan-Henrik (26 January 2021). "Private Equity Startup Enlists Lexington to Draw Wealthy Clients" (PDF). Bloomberg.
  30. ↑ Barth, Ulrike (23 March 2022). "Raisin macht jetzt auch in Private Equity". Finanz Business.
  31. ↑ "Fidelity International". www.fidelity.com.sg. Retrieved 2026-05-13.
  32. ↑ "Quintet Private Bank and Moonfare partner to expand private-market access". www.quintet.com. Retrieved 2026-05-13.
Retrieved from "https://en.wikipedia.org/w/index.php?title=Moonfare&oldid=1357190604"