Draft:OnAudience

OnAudience
Type	Private
Industry	Marketing technology, Advertising technology, Data services
Founded	2016
Headquarters	London, United Kingdom,
Area served	Worldwide
Products	Audience Data, Raw Data, AI Audiences
Services	Data-driven audience targeting, Custom segments, Big data analysis
Website	onaudience.com

Submission declined on 5 December 2025 by Ibjaja055 (talk).

This draft's references do not show that the subject meets Wikipedia's criteria for inclusion for organizations and companies. The draft requires multiple published secondary sources that:

provide significant coverage: discuss the subject in detail, excluding routine coverage like product launches, staff appointments, or financial reports and listings in databases or listicles;
are reliable: from reputable outlets with editorial oversight;
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Declined by Ibjaja055 6 months ago. Last edited by OpalYosutebito 41 days ago. Reviewer: Inform author.

Resubmit

Please note that if the issues are not fixed, the draft will be declined again.

Submission declined on 21 November 2025 by Niafied (talk).

This draft reads like an advertisement. Wikipedia is an encyclopedia, not a platform for promotion or marketing. Drafts that are exclusively promotional may be deleted without notice.

Wikipedia articles must be written neutrally in a formal, impersonal, and dispassionate way. They should not read like a blog post, advertisement, or fan page. Rewrite the draft to remove:

promotional language: see Words to watch;
personal commentary: opinions or direct addresses to the reader;
informal language.

Instead, only summarize in your own words a range of independent, reliable, published sources that discuss the subject.

If you have a conflict of interest (e.g. you are the subject, an employee, or a relative) or are being paid to edit, you must disclose this to comply with Wikipedia's Terms of Use.

Declined by Niafied 7 months ago.

Submission declined on 30 September 2025 by Bonadea (talk).

This draft's references do not show that the subject meets Wikipedia's criteria for inclusion for organizations and companies. The draft requires multiple published secondary sources that:

provide significant coverage: discuss the subject in detail, excluding routine coverage like product launches, staff appointments, or financial reports and listings in databases or listicles;
are reliable: from reputable outlets with editorial oversight;
are independent: not connected to the subject, such as press releases, the subject's own website, or sponsored content.

Please add references that meet all three of these criteria. If none exist, the subject is not yet suitable for Wikipedia.

This draft is not written from a neutral point of view. Wikipedia articles must be written neutrally in a formal, impersonal, and dispassionate way. They should not read like a blog post, advertisement, or fan page. Rewrite the draft to remove:

promotional language: see Words to watch;
personal commentary: opinions or direct addresses to the reader;
informal language.

Instead, only summarize in your own words a range of independent, reliable, published sources that discuss the subject.

Declined by Bonadea 8 months ago.

Comment: Too much jargon making the draft difficult to read and understand, and no real claim to notability. bonadea contributions talk 12:33, 30 September 2025 (UTC)

OnAudience is a company that provides audience data for digital advertising. It is headquartered in London, United Kingdom.^{[citation needed]} The company collects and structures information from desktop, mobile, and connected TV devices.^{[citation needed]}

History

OnAudience was founded in 2016^[1].

In 2025, the company launched AI Audiences, an artificial intelligence tool designed to automatically create custom audience segments for targeting online ads^[2].

Products and services

OnAudience’s services include:

Audience Data: audience segments based on online activity collected from internet-connected devices. The segments are categorized according to standards defined by the Interactive Advertising Bureau (IAB) and cover areas such as demographics, interests, and behaviors^[3]. They are used in online advertising campaigns and are available through international platforms including The Trade Desk, LiveRamp, and PubMatic.
AI Audiences: the tool uses artificial intelligence to generate custom audience segments based on campaign requirements^[4] and is integrated with The Trade Desk and the Amazon Advertising ecosystem^[5].

References

↑ "OnAudience LTD".
↑ News, I. S. B. (2025-03-17). "Grupa Cloud Technologies wprowadziła na rynek narzędzie AI do analizy danych". StockWatch.pl | Giełdowy i finansowy serwis informacyjny. Retrieved 2025-09-30. {{cite web}}: |last= has generic name (help)
↑ "IAB Tech Lab Audience Taxonomy". IAB Tech Lab. Retrieved 2025-10-02.
↑ News, I. S. B. (2025-03-17). "Grupa Cloud Technologies wprowadziła na rynek narzędzie AI do analizy danych". StockWatch.pl | Giełdowy i finansowy serwis informacyjny. Retrieved 2025-09-30. {{cite web}}: |last= has generic name (help)
↑ Bureau, CMOFirst (2025-11-26). "OnAudience Joins Amazon Ads to Enable AI-Powered Targeting". cmofirst. Retrieved 2025-11-27. {{cite web}}: |last= has generic name (help)

[1] "OnAudience LTD".

[2] News, I. S. B. (2025-03-17). "Grupa Cloud Technologies wprowadziła na rynek narzędzie AI do analizy danych". StockWatch.pl | Giełdowy i finansowy serwis informacyjny. Retrieved 2025-09-30. {{cite web}}: |last= has generic name (help)

[3] "IAB Tech Lab Audience Taxonomy". IAB Tech Lab. Retrieved 2025-10-02.

[4] News, I. S. B. (2025-03-17). "Grupa Cloud Technologies wprowadziła na rynek narzędzie AI do analizy danych". StockWatch.pl | Giełdowy i finansowy serwis informacyjny. Retrieved 2025-09-30. {{cite web}}: |last= has generic name (help)

[5] Bureau, CMOFirst (2025-11-26). "OnAudience Joins Amazon Ads to Enable AI-Powered Targeting". cmofirst. Retrieved 2025-11-27. {{cite web}}: |last= has generic name (help)

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