Submission declined on 21 May 2026 by Devonian Wombat (talk).
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Submission declined on 17 February 2026 by Insillaciv (talk). This draft's references do not show that the person meets Wikipedia's criteria for inclusion for people. The draft requires multiple published secondary sources that:
Declined by Insillaciv 4 months ago.
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Fabrizio Barbarossa (born March 25, 1966, in Pescara) is an Italian entrepreneur, author, and academic.
He graduated in Economics and Business in 1992 from the G. d'Annunzio University of Chieti-Pescara.[1] Since the early 1990s, his research has focused on the application of artificial neural networks to law and economics. He presented the results of his experimental studies at international conferences, including the World Congress of Neural Networks in San Diego (1994) and the German Workshop on Artificial Intelligence (GWAI) in Bonn (1992).[2]
A chartered accountant and auditor, he has held institutional roles, including that of Extraordinary Government Commissioner of the Provincial Agricultural Consortium of L'Aquila, appointed by ministerial decree in 2003.[3]
He is the author of patents in the MarTech sector and founder of companies specializing in predictive automation. In 2010, he published the book Google Marketing, a reference text for the economic analysis of search engines.[4]
Academic activity
editHe is an adjunct professor at the G. d'Annunzio University of Chieti-Pescara (Department of Economics), where he teaches "Digital Marketing and User Experience".[5] He also serves as a lecturer in executive management master's programs.
In 2022, he co-authored the study L'interfaccia Accounting-Marketing with Luca Ianni and Armando Della Porta, published in the scientific journal Management Control, examining the role of information systems in Customer Profitability Analysis.[6]
Publications
edit- Google marketing. Guida al più grande mercato del mondo. Milan: FrancoAngeli, 2010. ISBN 978-88-568-1660-0.
- La Fabbrica dei Clienti: l'evoluzione del Digital Marketing. White Rabbit Editrice, 2019.
- "L'interfaccia Accounting-Marketing" (with L. Ianni and A. Della Porta). In Management Control, No. 1, 2022, FrancoAngeli.
References
edit- ↑ Official Academic Profile - Fabrizio Barbarossa, Università degli Studi "G. d'Annunzio" Chieti-Pescara (Department of Economics). Retrieved March 2026.
- ↑ Barbarossa, F. (1994). "Simulation of verdicts in civil liability". Proceedings of World Congress of Neural Networks, Vol. 1, San Diego, p. 454.
- ↑ Decree of the Minister of Agricultural Policies and the Minister of Productive Activities No. 189 of April 5, 2003, published in the Official Gazette (Gazzetta Ufficiale) No. 123 of May 29, 2003.
- ↑ Barbarossa, F. (2010). Google marketing. FrancoAngeli. ISBN 978-88-568-1660-0
- ↑ Course Syllabus: Digital Marketing and User Experience, Università degli Studi "G. d'Annunzio" Chieti-Pescara.
- ↑ Ianni, L., Della Porta, A., & Barbarossa, F. (2022). "L'interfaccia Accounting-Marketing". Management Control, (1).
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