Catalyst Brands LLC is a company that was formed in 2025 by the merger of Sparc Group and JCPenney.[1][2]

Catalyst Brands LLC
PredecessorJCPenney
Sparc Group
Founded2025; 1 year ago (2025)
Headquarters,
United States
ParentBrookfield Corporation (50%)
Simon Property Group (50%)
SubsidiariesJCPenney
Brooks Brothers
Lucky Brand Jeans
Nautica
Aéropostale
Websitecatalystbrands.com

The company has a close relationship with Authentic Brands Group. In some business arrangements, the brand name, logo, trade dress, design patents, and other intellectual property are owned or co-owned by Authentic Brands Group while the business operations are conducted through a licensing arrangement with Catalyst Brands. For example, for the Eddie Bauer brand, the store operations were licensed to Catalyst Brands. Catalyst's Eddi Bauer subsidiary filed for Chapter 11 bankruptcy after Authentic Brands chose a different company for the brand's e-commerce operations.[3][4][5]

Copper Retail JV LLC is a business entity formed by and under the control of Simon Property Group and Brookfield Property Partners, and Copper Bidco LLC.[6] In December 2024, Copper Retail JV acquired 100% of the outstanding equity of Sparc Group Holdings. The acquisition brought together Copper's existing investment in department store icon JCPenney and the newly acquired operations of specialty retail brands Aéropostale, Brooks Brothers, Lucky Brand Jeans, and Nautica.[7][8][9][10]

Marc Rosen, former CEO of JCPenney, leads Catalyst Brands.[11][12]

In January 2026, it was reported that Eddie Bauer was preparing to file for Chapter 11 bankruptcy for the third time, as well as the liquidation and permanent closure of all of its nearly 200 stores nationwide. The company's manufacturing, e-commerce, and wholesale operations are not expected to be affected by the potential bankruptcy filing, and will continue to remain operational as the licensee transfers to a new owner, Eddie Bauer Outdoor 5, LLC. The bankruptcy filing is expected to only include Eddie Bauer and no other subsidiaries of Catalyst Brands.[13]

Brands

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List of brands owned or produced by Catalyst Brands
Name Year

acquired

Year

founded

Aéropostale (purchased by a group of companies including Authentic Brands Group in 2016) 2025 1987
Brooks Brothers (together with Authentic Brands Group) 1818
Eddie Bauer (together with Authentic Brands Group) 1920
JCPenney (together with Authentic Brands Group) 1902
Lucky Brand Jeans (together with Authentic Brands Group) 1990
Nautica (owned by Authentic Brands Group, produced by Catalyst) 1983

See also

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References

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  1. JCPenney Joins SPARC to Form Catalyst Brands Women’s Wear Daily, David Moin, January 8, 2025
  2. JCPenney, Sparc Group Merge To Form Catalyst Brands Nasdaq, January 9, 2025
  3. https://www.retaildive.com/news/authentic-brands-group-ceo-jamie-salter-steps-down/820748/. {{cite web}}: Missing or empty |title= (help)
  4. https://www.retaildive.com/news/eddie-bauer-stores-closing-us-canada-bankruptcy-filing/811095/. {{cite web}}: Missing or empty |title= (help)
  5. https://www.kiro7.com/news/trending/nearly-200-eddie-bauer-stores-expected-close/7YOL44BTCJA7PDGOPHMJWIZNIM/. {{cite web}}: Missing or empty |title= (help)
  6. "Form 8-K". United States Securities and Exchange Commission. November 10, 2020.
  7. Lucky, Forever 21 Operator Merges With JCPenney Bloomberg, Eliza Ronalds-Hannon and Reshmi Basu, January 8, 2025
  8. Limehouse, Jonathan (9 January 2025). "JCPenney merges with Forever 21's parent company Sparc Group to create new entity". USA TODAY.
  9. "A zombie mall store king is born: JCPenney merging with new owner to create new company". MSN. East Idaho News.
  10. https://www.businessinsider.com/eddie-bauer-us-canada-stores-to-close-2026-3. {{cite web}}: Missing or empty |title= (help)
  11. A zombie mall store king is born: JCPenney merges with Forever 21 owner Jordan Valinsky, CNN, January 9, 2025
  12. "SPARC Group Has Merged With JCPenney to Form Catalyst Brands" (Press release). January 8, 2025 via Business Wire.
  13. Palmieri, Jean (2026-01-29). "Eddie Bauer Store Operator Expected to File Bankruptcy". WWD. Retrieved 2026-01-29.