Capital (German magazine)

Capital is a German-language monthly business magazine published by RTL Deutschland under the Gruner + Jahr brand. The publication is based in Berlin and covers economic, financial, and social issues with the editorial credo that "economy is society."[1]

Capital
Editor-in-chiefTimo Pache
CategoriesBusiness magazine
FrequencyMonthly
PublisherRTL Deutschland
Founded1962; 64 years ago (1962)
CompanyRTL Deutschland (Gruner + Jahr brand)
CountryGermany
Based inBerlin
LanguageGerman
WebsiteOfficial website
ISSN0008-5847
OCLC803989959

History

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Capital was founded in 1962 by Adolf Theobald. Two-thirds of its shares were later acquired by John Jahr Sr. and contributed to the founding of Gruner + Jahr in 1965.[2] Gruner + Jahr became the sole owner in 1968.[3]

Originally headquartered in Cologne, the editorial office moved to Hamburg in 2009 when Capital, Financial Times Deutschland, Impulse, and Börse Online were merged into a joint editorial team.[4] After the closure of Financial Times Deutschland in 2012, Capital relocated to Berlin and relaunched both its magazine and website in 2013.[5]

On 1 March 2021, the political and business editorial teams of Stern, Capital and Business Punk were merged into a joint Berlin bureau. The combined team, comprising around 35 journalists, produces shared coverage for all three titles.[6][7] In February 2023, Timo Pache became editor-in-chief, succeeding Horst von Buttlar, who moved to Stern.[8]

Profile

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Capital presents business and finance topics from social, cultural, and economic perspectives. The magazine is structured around three main sections: World of Business, Invest, and Life, covering macroeconomic issues, wealth management, and lifestyle content respectively.[9] It is regarded as one of Germany's most widely read business magazines.[10]

In addition to print, the brand supports a robust digital presence, operating a mobile app, newsletters, and a digital subscription platform where readers access extended analyses, proprietary rankings, and financial data tools.[11][12]

Regular features

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Since 1970, Capital has published the annual Kunstkompass, a ranking of contemporary artists based on their exhibition presence and media visibility.[13] Other long-running rankings include the Top 40 under 40 ("Junge Elite"), a list of young leaders in business, politics, and science launched in 2007,[14] and the Capital Elite Panel, a long-term leadership survey conducted with the Institut für Demoskopie Allensbach.[15]

Events

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Capital hosts several high-profile business events:

  • Junge-Elite Summit, an annual Berlin gathering of the "Top 40 under 40" network with partners such as Google, Microsoft, or Vodafone.[16]
  • Vermögensaufbau-Gipfel, a conference for investors and financial advisers in Frankfurt am Main focusing on asset strategies, market outlooks, and sustainable investment.[17]

Brand and digital extensions

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Capital also publishes special issues under the Capital Extra label,[18] and operates the weekly financial newsletter Capital Depesche, available in print and digital form since the 1970s.[19]

In 2019, Capital and Online Marketing Rockstars (OMR) launched Finance Forward, a digital magazine and podcast focused on fintech and modern finance.[20] Other podcast formats include Meine erste Million with journalist Ronja von Rönne and Die Stunde Null hosted by former editor-in-chief Horst von Buttlar.[21]

Circulation

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Capital has experienced a gradual decline in print circulation, similar to other German business publications. According to IVW, the magazine sold around 116,000 copies in 2024.[22]

Editors-in-chief

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TenureEditor-in-chief
1962–1971Adolf Theobald
1971–1974Ferdinand Simoneit
1974–1980Johannes Gross
1980–1986Ludolf Herrmann
1987–1988Dieter Piel
1988–1991Rolf Prudent
1991–2001Ralf-Dieter Brunowsky
2002–2006Kai Stepp
2006–2009Klaus Schweinsberg
2009–2013Steffen Klusmann
2013–2023Horst von Buttlar
since 2023Timo Pache

See also

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References

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  1. "Capital". n-tv (in German). Retrieved 23 March 2022.
  2. "Ein Überblick über die Geschichte des Druck- und Verlagshauses Gruner + Jahr" (PDF) (in German). Gruner + Jahr. Retrieved 24 October 2021.
  3. "Nachruf auf Capital-Gründer Theobald". Capital.de (in German). 3 September 2014. Retrieved 25 October 2021.
  4. "G+J-Wirtschaftspresse: Alle Titel bleiben erhalten". Horizont (in German). 19 November 2008. Retrieved 25 October 2021.
  5. "Capital: Alles auf Anfang in Berlin". Meedia (in German). 16 January 2013. Retrieved 25 October 2021.
  6. ""Stern" und "Capital" mit gemeinsamem Hauptstadtbüro". Süddeutsche Zeitung (in German). 20 January 2021. Retrieved 14 March 2024.
  7. ""Stern" und "Capital" bündeln Politik- und Wirtschaftsressorts". DWDL (in German). 19 January 2021. Retrieved 25 October 2021.
  8. "Timo Pache wird Chefredakteur von Capital". W&V (in German). 19 January 2023. Retrieved 1 October 2025.
  9. "Das Wirtschaftsmagazin Capital – eine Rezension". WiPub.net (in German). 18 December 2018. Retrieved 25 October 2021.
  10. "Printmedien – AWA Allensbach" (in German). IfD Allensbach. Retrieved 25 October 2021.
  11. "Capital Magazin App description". Apple App Store. 16 July 2023. Retrieved 5 October 2025.
  12. "Capital – official site". Capital.de. Retrieved 5 October 2025.
  13. "Kunstkompass 2023: Die wichtigsten Künstler der Welt". Capital.de (in German). 6 October 2023. Retrieved 1 October 2025.
  14. "Capital kürt die herausragenden Talente Deutschlands – die "Top 40 unter 40"" (in German). RTL Media Hub. 15 November 2024. Retrieved 1 October 2025.
  15. "CAPITAL–F.A.Z. Elite-Panel" (PDF). IfD Allensbach. 23 May 2018. Retrieved 24 October 2021.
  16. "Junge Elite – Archive". Capital.de (in German). Retrieved 1 October 2025.
  17. "Capital Vermögensaufbau-Gipfel 2019" (in German). CFA Germany. Retrieved 25 October 2021.
  18. "Capital Einzelhefte – jetzt im Online-Shop bestellen". shop.capital.de (in German). Retrieved 25 October 2021.
  19. "Capital relauncht seinen wöchentlichen Börsenbrief "Capital Depesche"" (in German). Gruner + Jahr. 23 June 2003. Retrieved 25 October 2021.
  20. "Finance Forward: OMR und Capital machen beim Aufbau eines neuen Finanzmediums gemeinsame Sache". Meedia (in German). 2 October 2019. Retrieved 25 March 2022.
  21. "Capital startet Podcast "Meine erste Million" mit Ronja von Rönne" (in German). Gruner + Jahr. 19 August 2020. Retrieved 25 October 2021.
  22. "Capital – Verkaufte Auflage bis 2024". Statista (in German). Retrieved 1 October 2025.
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