Aviteur is an Italian brand founded by Patricia Gucci in 2019.[1][2][3][4]The company manufactures handcrafted leather luggage, travel accessories, and handbags.[2][5]
History
editAviteur was launched by Patricia Gucci in 2017.[6]She is the daughter of Aldo Gucci and granddaughter of Guccio Gucci.[7][8]
The name Aviteur is derived from the Latin words "avis" (bird) and "voyageur" (traveler).[9][10][5]
In 2019, the brand officially launched at Paris Fashion Week.[11][3][12]
After Venice announced its plans to ban wheeled luggage to reduce street noise in 2019, Avieur created wheels with air chambers to avoid noise pollution for this brand.[2][3][13]
Avieur opened a showroom in Via Bigli, Central Milan, in 2023.[14][15]
In 2025, Aviteur launched two new collections: Travel Capsule Collection and Newport Collection.[1][16]
References
edit- 1 2 "Patricia Gucci's Aviteur Launches New Collection at Harrods". WWD. 2025-07-31. Retrieved 2026-05-06.
- 1 2 3 "Patricia Gucci Strikes Out on Her Own With New Luggage Label Aviteur". Robb Report. 2019-10-14. Retrieved 2026-05-06.
- 1 2 3 "Patricia Gucci Is Moving On". The New York Times. September 27, 2019. Retrieved May 6, 2026.
{{cite news}}: CS1 maint: url-status (link) - ↑ "Patricia Gucci: 'I don't want to be the past. I want to be the future'". Financial Times. September 19, 2019. Retrieved May 6, 2026.
- 1 2 Briefing, Luxury (2020-07-07). "Patricia Gucci's Aviteur is a bespoke luggage brand with a legacy of luxury". Luxury Briefing. Retrieved 2026-05-06.
- ↑ "Women Who Win: Patricia Gucci on launching Aviteur, learning to find balance, and protecting her father Aldo's legacy". Marie Claire UK. 2024-11-22. Retrieved 2026-05-06.
- ↑ "How Patricia Gucci Is Making Carry-On Luggage Chic Again". Robb Report. 2025-08-01. Retrieved 2026-05-06.
- ↑ "Aviteur by Patricia Gucci: Redefining Luxury Travel with Heritage and Innovation - ELETOM". eletom.com. 2024-08-28. Retrieved 2026-05-06.
- ↑ "Aviteur, la nuova "casa" di Patricia Gucci". The Way Magazine (in Italian). 2023-02-20. Retrieved 2026-05-06.
- ↑ "Patricia Gucci : l'unique héritière de Gucci lance Aviteur, sa ligne de valises". parismatch.com (in French). 2019-10-25. Retrieved 2026-05-06.
- ↑ "Patricia Gucci on her new luggage brand, Aviteur". Luxury London. November 4, 2020. Retrieved May 6, 2026.
- ↑ "A Carry-on as Stylish as it is Practical". airmail.news. Retrieved 2026-05-06.
- ↑ "Patricia Gucci's new adventure is Aviteur". FashionNetwork.com. 2019-10-15. Retrieved 2026-05-06.
- ↑ "Patricia Gucci's Aviteur Brand Debuts Milan Showroom, Adds City Bags". Yahoo Life. 2023-02-17. Retrieved 2026-05-06.
- ↑ "Patricia Gucci's Aviteur Brand Debuts Milan Showroom, Adds City Bags". WWD. 2023-02-17. Retrieved 2026-05-06.
- ↑ "Aviteur's Newport Collection Embraces Nautical Luxury With 'Subtlety Over Bling-bling' for the Modern Traveler". WWD. 2025-04-29. Retrieved 2026-05-06.