Alexander Borodich (Russian: Алекса́ндр Борóдич; born July 28, 1975) is a Russian venture investor, serial entrepreneur, and digital media strategist. Borodich is the former marketing director at Mail.ru Group.[1][2] Borodich is a private investor, the founder of the Universa blockchain platform, the managing partner of the marketing communication agency FutureAction,[3] the founder of FutureLabs, and the founder of VentureClub, a Russian investment and business angel network. He is the former principal of the Economic and Mathematical School at Moscow State University[4] (2010–2013), and Chairman of the Scientific Research & Innovative Technologies Commission at the International Aerospace Committee as of 2024.[5]

Alexander Borodich
Born (1975-07-28) 28 July 1975 (age 50)
OccupationsInvestor, serial entrepreneur, digital media strategist

Early life and education

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Borodich was born in Moscow, Russia, on July 28, 1975.

In 1999, Borodich graduated from the Moscow State Institute of Electronics and Mathematics, and in 2003 he completed his graduate studies.[6]

He holds a master's degree from the National Research University Higher School of Economics, Department of Marketing.[7]

In 2008, Borodich received an MBA from the Stockholm School of Economics.[6]

Career

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Alexander Borodich started his career as a project manager and web architect at Intel in 1999. In 2000, he joined ThinkWave as a web developer.[6] In 2002, he held the position of Head of e-commerce at the research and consulting company DirectInfo.[8]

From 2003 to 2005, Borodich was involved in online marketing at MAR Consult, while working on his own project called ViralMeter, a viral marketing tracking service.[9][6] From 2005 to 2009, he was a Marketing Director at Acronis, USA, where he managed online marketing communication worldwide.[10]

In 2009–2010, Borodich directed online marketing initiatives at Mail.ru Group as a Marketing Director.[11] He negotiated new key partnerships and led media campaigns for Mail.ru.[8] In 2010, Borodich became Director General at Rumart.ru, and later, co-founder and CEO at Glomper.[12][6]

In 2012, Borodich co-founded MyWishBoard.com, a service for creating wish lists that can be shared with friends through social networks.[11]

Since 2013, he has been a managing partner and lecturer at FutureLabs and FutureAction.[13] Borodich began lecturing at Moscow State University in 2003 and also teaches at the National Research University Higher School of Economics.[4]

Entrepreneurship

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Borodich has founded and managed several technology and investment-related projects:

Borodich also participated in the reorganization of EcoBrightFuture Inc. into Universal Token (NASDAQ: EBFI), a U.S.-based holding specializing in blockchain financial infrastructure.[16] The company's projects include initiatives in tokenized commodities and digital asset management, particularly in the United Arab Emirates and Sri Lanka.[17]

Professional recognition

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In 2012, Borodich was granted a patent in the USA on assessing the effectiveness of information dissemination in social networks.[18]

The same year, he was one of the winners at the MobileBeat Innovation Competition (San Francisco).[6][19]

In 2014, the Russian National Business Angels Association recognized Borodich as Russia's "business angel of the year" at a ceremony at the Skolkovo Hypercube.[12] In 2015, the Russian Venture Capital (RVC), a government fund of funds and development institute, named Borodich Russia's most active business angel of the year.[20]

References

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  1. "Рейтинг российских бизнес-ангелов — 2016". secretmag.ru.
  2. "How Universa Blockchain Is Tokenizing the Islamic Enterprise and Governments". entrepreneur.com. 17 November 2021.
  3. Вовнякова, Анна. "Action Group осваивает digital". Информационно-аналитический портал www.Sostav.ru. Retrieved 2017-08-13.
  4. 1 2 "ЭМШ — Итоги Ассамблеи ЭМШ. Итоги выборов Совета и Дирекции ЭМШ". emsch.ru (in Russian). 21 November 2010. Retrieved 2017-08-13.
  5. "iasc.space: International Aerospace Committee". iasc.space.
  6. 1 2 3 4 5 6 "Кто есть кто: Александр Бородич | Rusbase". Rusbase (in Russian). Retrieved 2017-08-15.
  7. "РЕЙТИНГ РОССИЙСКИХ БИЗНЕС-АНГЕЛОВ, НАТАЛЬЯ РОМАШИНА". www.sserussia.org. Retrieved 2017-08-15.
  8. 1 2 "Mail.Ru расставил кадры". www.comnews.ru. Retrieved 2017-08-15.
  9. "Кто есть кто: Александр Бородич". 28 July 2014.
  10. "Как заработать на исполнении желаний". www.forbes.ru. 10 January 2014. Retrieved 2017-08-15.
  11. 1 2 "Хотеть не вредно". www.forbes.ru. 2 January 2014. Retrieved 2017-08-15.
  12. 1 2 "Alexander Borodich named business angel of the year". sk.ru. Retrieved 2017-08-15.
  13. "Как определить потенциал бизнеса для инвестирования (онлайн-трансляция мастер-класса Александра Бородича) / События на TimePad.ru". capitalogy.timepad.ru. Retrieved 2017-08-15.
  14. VentureClub official website
  15. Tunisian Internet Agency partners with Universa
  16. Eco Bright Future Inc. Announces Strategic Rebrand and Appointment of Alexander Borodich as Chairman
  17. Ceylon Today – Digital Economic Zone for Port City of Colombo
  18. US 8190711, Borodich, Alexander, "Method and system for controlling and tracking content distribution", published May 29, 2012
  19. "Александр Бородич — События Яндекса". events.yandex.ru (in Russian). Retrieved 2017-08-15.
  20. "Рейтинг бизнес-ангелов 2015". www.rvc.ru (in Russian). Retrieved 2017-08-17.