Ida–Simon are a Swedish/Finnish conceptual artist and art director-duo consisting of Ida Jonsson and Simon Saarinen.[1][2]

Ida–Simon
Known forContemporary Art
Notable workPermanent Art, The Bum
StyleConceptual art
Websitehttps://ida-simon.com/

Work

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Both Jonsson and Saarinen have been professionally active in design and digital marketing since 2013.[3][4]

In 2019, the duo created “Permanent art”, the first series of artworks embedded on a blockchain. The project gained international publicity due to the fact that anything stored on a blockchain is immutable and permanent.[5][6][7][8] The duo described the project as “internet graffiti that is impossible to remove.”[9]

Later the same year Jonsson and Saarinen created “The Bum”, a web page where visitors can explore the real size of Kim Kardashian’s behind.[10][11] In February 2020 the duo used the data they had gathered while creating the web page to make a silicon wearable of the bum. The wearable was presented during New York Fashion Week.[12][13][14][15] While some media outlets criticized the piece for appropriating Kim Kardashian, the artists defended it by stating that it's a comment on the "hyperbolic social-media landscape, where everyone’s fighting to stand out".[16]

References

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  1. Ida-Simon. "Artist Website". ida-simon.com. Retrieved 8 April 2020.
  2. METAL. "Ida Jonsson & Simon Saarinen – Digital Culture, Data and Bodies". metalmagazine.eu. Retrieved 8 April 2020.
  3. It's Nice That. "A digital dong is the world's first blockchain artwork". itsnicethat.com. Retrieved 17 October 2019.
  4. Ida-Simon. "Artist Website". ida-simon.com. Retrieved 17 October 2019.
  5. Vice (5 June 2019). "There's a Huge ASCII Penis Hidden on the Ethereum Blockchain". vice.com. Retrieved 17 October 2019.
  6. It's Nice That. "A digital dong is the world's first blockchain artwork". itsnicethat.com. Retrieved 17 October 2019.
  7. The Next Web (5 June 2019). "This girthy penis is buried deep inside the Ethereum blockchain (NSFW)". thenextweb.com. Retrieved 17 October 2019.
  8. Futurism. "WHY SOMEONE HID A GIANT DONG ON THE ETHEREUM BLOCKCHAIN". futurism.com. Retrieved 17 October 2019.
  9. Vice (5 June 2019). "There's a Huge ASCII Penis Hidden on the Ethereum Blockchain". vice.com. Retrieved 17 October 2019.
  10. Vice (10 July 2019). "You Can Now Explore Kim Kardashian's Butt in Actual Size". vice.com. Retrieved 17 October 2019.
  11. It's Nice That. "New art project seeks to reveal the "real size" of modern life's most famous behind". itsnicethat.com. Retrieved 17 October 2019.
  12. DAZED (19 February 2020). "YOU CAN TRY KIM K'S BUM ON FOR SIZE – THANKS TO THIS CREATIVE TRIO". dazeddigital.com. Retrieved 8 April 2020.
  13. Forbes. "Soon You Can Wear Kim Kardashian's Butt For $450". forbes.com. Retrieved 8 April 2020.
  14. Cosmopolitan (21 February 2020). "This artist is wearing Kim Kardashian bum shorts at fashion week". cosmopolitan.com. Retrieved 8 April 2020.
  15. Vogue (20 February 2020). "Kim Kardashian, i pantaloncini intimi che imitano il suo lato b". vogue.it. Retrieved 8 April 2020.
  16. Huvfudstadsbladet. "Finlandssvensk konstnär anklagas för att ha approprierat Kim Kardashians rumpa". hbl.fi. Retrieved 8 April 2020.