This article may rely excessively on sources too closely associated with the subject, potentially preventing the article from being verifiable and neutral. (April 2026) |
Little Hug Fruit Barrels is a brand of fruit-flavored drink introduced in 1974 in the form of plastic 8-ounce (236mL) barrel-shaped bottles (marketed as Little Hug) and 16-ounce (470 mL) bottles (marketed as Big Hug).
Little Hug Box at a Menards store | |
| Founded | 1974 |
|---|---|
| Headquarters | America |
| Products | Fruit drinks |
| Website | littlehug |
Little Hugs are often colloquially referred to as quarter waters.[1]
History
edit
Little Hug Fruit Barrels were introduced in 1974 by the American Beverage Corporation.[2]
In March 2015, Royal Wessanen sold the American Beverage Corporation to Harvest Hill Beverage, owner of Juicy Juice for $55 million [3]
Products
editLittle Hug Fruit Barrels
edit8-ounce (236mL) flavored drinks in a barrel-shaped plastic bottle with a foil lid.
Original Variety Pack
editSold in packages in various sizes and containing fruit punch, blue raspberry, grape, and kiwi-strawberry flavored drinks.
Berry Blends Variety Pack
editThey were released in 2013 and are sold in packages containing wild berry, cherry berry, blue raspberry, and lemon berry flavored drinks.
Tropical Variety Pack
editSold in packages containing orange, fruit punch, lemonade, and tropical punch flavored drinks.
Lemonade Stand
editSold in packages containing lemonade, strawberry lemonade, pink lemonade, and raspberry lemonade flavored drinks.[6]
Little Hug 6-packs
editThey are available at dollar stores in fruit punch, blue raspberry, and lemonade flavors.
Big Hug
edit16 ounce (470mL) flavored drinks in a plastic barrel-shaped bottle with a resealable lid. They are sold individually in orange, kiwi-strawberry, grape, blue raspberry, fruit punch, citrus, and lemonade flavors
Little Hug Fruit Slushee
editThey are drinks sold in plastic pouches meant to be frozen that were released in 2015 in the flavors strawberry, blue raspberry, and lemonade.[7]
Endorsements
edit
Little Hug had an endorsement with NASCAR driver Ricky Stenhouse Jr. for two races in June of 2017[8]
They currently sponsor the No. 20 Joe Gibbs Racing Toyota GR Supra for Brandon Jones.
References
edit- ↑ Patel, Anjali (July 13, 2015). "What's The Name Of This Childhood Beverage? Quarter Waters? Bug Juice? Little Hugs?". BuzzFeed. Retrieved February 28, 2023.
- ↑ "About | Little Hug". Little Hug. Retrieved August 19, 2017.
- ↑ Tascarella, Patty (March 9, 2015). "American Beverage being sold for $55M to Harvest Hill". www.bizjournals.com. Retrieved December 24, 2022.
- ↑ "Products | Little Hug Fruit Barrels". Little Hug. Retrieved November 19, 2019.
- ↑ "Little Hug Fruit Barrels Launches Brand Refresh". BevNET.com. May 3, 2013. Retrieved December 13, 2019.
- ↑ "Lemonade Variety Pack | Little Hug". Little Hug. Archived from the original on October 27, 2020. Retrieved March 22, 2026.
- ↑ Corporation, American Beverage. "Little Hug Fruit Barrels® Introduces New HUG Fruit Slushee™". www.prnewswire.com. Retrieved March 21, 2026.
- ↑ Jayski.com staff (May 11, 2017). "Stenhouse Jr. gets a 'Little HUG' after big Talladega win". ESPN.