Wikipedia

Kick Kick Kick Kick

Kick Kick Kick Kick (Korean: 킥킥킥킥) is a 2025 South Korean sitcom office comedy television series co-written by Jung Soo-hyun, Nam Eun-kyung, and Jung Hae-young, directed by Koo Seong-jun, and starring Ji Jin-hee, Lee Kyu-hyung, Baek Ji-won, and Lee Min-jae. It aired on KBS2 from February 5, to March 13, 2025, every Wednesday and Thursday at 22:50 (KST).

Kick Kick Kick Kick
Promotional poster
Hangul
킥킥킥킥
RRKikkikkikkik
MRK'ikk'ikk'ikk'ik
Genre
Written by
  • Jung Soo-hyun
  • Nam Eun-kyung
  • Jung Hae-young
Directed byKoo Seong-jun
Starring
Music byMathi[1]
Country of originSouth Korea
Original languageKorean
No. of episodes12
Production
Executive producers
  • Kim Shin-il (CP)
  • Lee Ho (CP)[2]
Producers
  • Kim Chang-min
  • Kim Dong-goo
  • Lee Sang-hyun
  • Yoon Bo-ra[2]
Running time60 minutes[2]
Production companies
  • DK E&M
  • Ikkle Entertainment
Original release
NetworkKBS2
ReleaseFebruary 5 (2025-02-05) –
March 13, 2025 (2025-03-13)

Initially aired at 21:50, its fourth episode on February 13, 2025 drew a nationwide rating of 0.7%, breaking the record of 2020 KBS2 series Welcome for the lowest single-episode rating for a drama airing in a primetime slot on a free-to-air network.[3][4] After KBS2 moved it to a late-night time slot of 22:50 ostensibly to target a younger demographic, its ratings further declined to a record low of 0.3% on March 6, 2025.[5]

Synopsis

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Ji Jin-hee and Jo Young-sik, who are former stars in the entertainment industry decided to establish a new content production company, Kick Kick Kick Kick Company, where they race to reach three million subscribers.[6]

Cast and characters

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Main

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A national actor and the co-CEO of Kick Kick Kick Kick Company.
A co-CEO of Kick Kick Kick Kick Company.
A dedicated therapist for the 'Kick Kick Kick Kick Company' staff.
The epitome of workaholic MZ.

Supporting

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Production

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Development

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In 2024, it was reported that KBS would be launching a new sitcom titled Kick Kick Kick Kick in the second half of 2024.[10] The series is directed by Koo Seung-jun and co-written by Jung Soo-hyun, Nam Eun-kyung, and Jung Hae-young. DK E&M and Ji Jin-hee's agency Ikkle Entertainment are co-producing the drama.[7]

Casting

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On May 30, 2024, Ji Jin-hee was cast as the main character for the series.[10] On August 5, Lee Kyu-hyung was offered to star alongside Ji and positively reviewing it.[11] On September 10, Baek Ji-won was also considering to appear.[12] On December 11, KBS officially confirmed the appearances of Ji, Lee, Baek, and Lee Min-jae.[7]

Filming

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Principal photography began in August 2024.[10]

Release

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Kick Kick Kick Kick was scheduled to premiere on KBS2 on February 5, 2025, and would air every Wednesday and Thursday at 21:50 (KST).[7] Starting from episode 7, KBS announced that the series will be airing at 22:50 (KST).[13]

Ratings

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Average TV viewership ratings (nationwide)
Ep. Original broadcast date Average audience share
(Nielsen Korea)[14]
1 February 5, 2025 2.1% (27th)
2 February 6, 2025 1.0% (45th)
3 February 12, 2025 1.2% (37th)
4 February 13, 2025 0.7% (60th)
5 February 19, 2025 1.0% (42nd)
6 February 20, 2025 0.7% (60th)
7[a] February 26, 2025 0.4% (68th)
8 February 27, 2025 0.4% (75th)
9 March 5, 2025 0.4% (70th)
10 March 6, 2025 0.3% (79th)
11 March 12, 2025 0.4% (69th)
12 March 13, 2025 0.3% (78th)
Average 0.7%
  • In the table above, the blue numbers represent the lowest ratings and the red numbers represent the highest ratings.

Notes

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  1. ↑ From the seventh episode onwards, KBS2 changed the time slot from 21:50 to 22:50 in an attempt to target younger demographics amid record-low ratings.

References

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  1. ↑ mathi [@lovecity_mathi]; (February 5, 2025). 부족하지만 많은 분들의 도움으로 음악감독으로서 첫발을 내딛게 되었습니다! 많은 시청 부탁드리고 음악도 많이 들어주세요! [Although it is lacking, I have taken my first step as a music director thanks to the help of many people! Please watch it a lot and listen to my music a lot!] (in Korean). Retrieved February 5, 2025 – via Instagram.
  2. 1 2 3 Kick Kick Kick Kick. Episode 1 (in Korean). KBS2.
  3. ↑ [시청률 VS.] '킥킥킥킥' 실버버튼 받고도…자체 최저 0.7% 기록 [[Viewership Ratings VS.] 'Kick Kick Kick Kick' Receives Silver Button But... Records Its Own Lowest At 0.7%] (in Korean). Nate. February 14, 2025. Archived from the original on April 10, 2025. Retrieved February 14, 2025.
  4. ↑ '킥킥킥킥', 김은호가 시청률 반등 자신했는데...현실은 0.7% ['Kick Kick Kick Kick,' Kim Eun-ho was confident of a rebound in viewer ratings... but the reality is 0.7%] (in Korean). Money Today. February 14, 2025. Archived from the original on April 10, 2025. Retrieved February 14, 2025.
  5. ↑ Lee, Kyung-ho (February 27, 2025). '킥킥킥킥', 편성변경까지 했는데 시청자 탈출...자체 최저 0.4% [IZE 진단] ['Kik Kik Kik', Even Changed Programming, But Viewers Are Leaving... Own Lowest Rating 0.4% [IZE Diagnosis]]. ize.co.kr (in Korean). Retrieved February 27, 2025 – via Naver.
  6. ↑ 킥킥킥킥. KBS (in Korean). Archived from the original on March 20, 2025. Retrieved January 15, 2024.
  7. 1 2 3 4 5 6 7 Kim, Myeong-mi (December 11, 2024). 지진희 이규형 백지원 이민재, 오피스물 '킥킥킥킥' 출연 확정[공식] [Ji Jin-hee, Lee Kyu-hyung, Baek Ji-won, Lee Min-jae confirmed to appear in office drama 'Kick Kick Kick Kick' [Official]] (in Korean). Newsen. Archived from the original on January 25, 2025. Retrieved December 11, 2024 – via Naver.
  8. 1 2 3 4 5 6 7 Park, Jae-hwan (January 14, 2025). '킥킥킥킥' 지진희X이규형, 드라마 메이킹 영상 ... "킥하다! 힙하다! 트렌디하다!" ['Kick Kick Kick Kick' Ji Jin-hee X Lee Kyu-hyung, Drama Making Video ... "Kick! Hip! Trendy!"]. KBS Media (in Korean). Archived from the original on February 7, 2025. Retrieved January 15, 2025.
  9. ↑ "Kick Kick Kick Kick - Cast (Korean Drama, 2025, 킥킥킥킥)". HanCinema. April 2, 2025.
  10. 1 2 3 Lee, Seung-hoon (May 30, 2024). [단독]KBS 시트콤 7년만 부활..지진희, '킥킥킥킥' 주인공 [[Exclusive] KBS Sitcom Revived After 7 Years..Ji Jin-hee, 'Kick Kick Kick Kick' Starring] (in Korean). Star News. Archived from the original on December 20, 2024. Retrieved December 11, 2024 – via Naver.
  11. ↑ Choi, Hee-jae (August 5, 2024). 이규형, 지진희와 시트콤 호흡?..."'킥킥킥킥' 긍정 검토 중" [Lee Kyu-hyung, Ji Jin-hee and Sitcom Collaboration?... "Positively Reviewing 'Kick Kick Kick Kick'"] (in Korean). Newsen. Archived from the original on December 25, 2024. Retrieved December 11, 2024 – via Naver.
  12. ↑ Park, A-reum (December 11, 2024). 백지원, 지진희X이규형 만나나 "'킥킥킥킥' 긍정 논의중"[공식] [Baek Ji-won, Ji Jin-hee X Lee Kyu-hyung meet, "Positive discussion on 'Kick Kick Kick Kick' in progress" [Official]] (in Korean). Newsen. Archived from the original on January 26, 2025. Retrieved September 10, 2024 – via Naver.
  13. ↑ Lee, Kyung-ho (February 24, 2025). '킥킥킥킥', "MZ 시청자 유입 위해" 7회부터 1시간 늦은 편성 ...'0%' 탈출할까 [IZE 진단] ['Kick Kick Kick Kick', "To attract MZ viewers", 1 hour late broadcast from episode 7... Will it escape '0%'? [IZE Diagnosis]]. ize.co.kr (in Korean). Retrieved February 24, 2025 – via Naver.
  14. ↑ 킥킥킥킥 시청률 [Kick Kick Kick Kick ratings] (in Korean). Nielsen Korea. Retrieved February 7, 2025.
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