Colors Marathi (previously known as ETV Marathi) is an Indian Marathi language general entertainment channel owned by JioStar, a joint venture between Viacom18 and Disney India. It primarily telecasts programs such as serials, reality shows and Marathi films.[1][2]
 Logo used since 2016 | |
| Country | India |
|---|---|
| Headquarters | Mumbai, Maharashtra, India |
| Programming | |
| Language | Marathi |
| Picture format | |
| Ownership | |
| Owner | JioStar |
| Sister channels | List of Colors sister channels |
| History | |
| Launched | 9 July 2000 |
| Replaced | ETV Marathi |
| Links | |
| Website | Official website |
| Availability | |
| Streaming media | |
| JioHotstar | India |
| YouTube | India |
History
editThe channel was rebranded under the Viacom18 Colors franchise on 22 March 2015 with the tagline "Saaj Nava, Rang Nava" (translation: New Trappings, New Colour). It again rebranded itself on 27 July 2015 with a new tagline "Rang Marathi, Gandh Marathi" (translation: Colour Marathi, Fragrance Marathi). After that, it again rebranded itself in 2019 with the current tagline "Jagnyache Rang Marathi" (translation: Life's Colour is Marathi).[3][4] Due to the COVID-19 pandemic, they stopped their current programming on 21 March 2020 and resumed programming on 21 July 2020 after four months.
Award functions
edit| Year | Awards | Ref. |
|---|---|---|
| 2019–2023 | Colors Marathi Awards | [5] |
Current broadcast
edit| Premiere date | Series | Ref. |
|---|---|---|
| 16 March 2026 | Mi Jinkun Ghein Saara | [6] |
| 23 March 2026 | Mohini – Premachi Filmy Kahani | [7] |
| 28 December 2020 | Jai Jai Swami Samarth | [8] |
| 3 October 2024 | Aai Tuljabhavani | [9] |
Former broadcast
editDrama series
edit- Abeer Gulal
- Antarpaat
- Asava Sundar Swapnancha Bangla
- Assa Sasar Surekh Baai
- Balumamachya Navan Changbhala
- Bhagya Dile Tu Mala
- Chahool
- Chandra Aahe Sakshila
- Char Divas Sasuche
- Ganpati Bappa Morya
- Ghadge & Suun
- Jeev Majha Guntala
- Jeev Zala Yedapisa
- Kasturi
- Kavyanjali – Sakhi Savali
- Kunku Tikali Ani Tatoo
- Lakshmi Sadaiv Mangalam
- Lek Majhi Durga
- Radha Prem Rangi Rangli
- Raja Ranichi Ga Jodi
- Rama Raghav
- Sakhya Re
- Saraswati
- Shubhmangal Online
- Sukhachya Sarini He Man Baware
- Sundara Manamadhe Bharli
- Swamini
- Tu Majha Saangaati
- Tujhya Rupacha Chandana
- Yogyogeshwar Jai Shankar
Reality shows
editReferences
edit- ↑ "Colors Marathi unveils new visual identity - ET BrandEquity". ET Brand Equity. Retrieved 22 March 2025.
- ↑ "Colors Marathi announces rebranding and new tagline with record 'Bigg Boss Marathi' premiere". Financial Express. 12 August 2024. Retrieved 22 March 2025.
- ↑ "Buoyed by growth Colors Marathi to refresh entire programming in july". Best Media Info.
- ↑ "Viacom18 rebrands ETV franchise to Colors". Indian Television. 4 March 2015. Retrieved 31 August 2019.
- ↑ "सुंदरा मनामध्ये भरलीने कलर्स मराठी अवॉर्डमध्ये मारली बाजी, वाचा विजेत्यांची संपूर्ण यादी". Lokmat (in Marathi). 22 March 2021. Retrieved 23 March 2021.
- ↑ "नव्या मालिकांची नांदी! 'लक्ष्मी निवास' फेम अभिनेत्री मुख्य भूमिकेत, हिरो असतील 'हे' दोन अभिनेते अन् खलनायिका…; पाहा प्रोमो". Loksatta (in Marathi). Retrieved 16 February 2026.
- ↑ "'बिग बॉस मराठी ६'च्या रणधुमाळीत कलर्स मराठीने केली नव्या मालिकेची घोषणा; 'या' हिंदी मालिकेची आहे कॉपी; प्रोमो पाहून प्रेक्षकांनी ओळखलं". Sakal (in Marathi). Retrieved 12 January 2026.
- ↑ "Akshay Mudawadkar on Jai Jai Swami Samarth completing 750 episodes: Not a single day goes by when I step out of the house and no one comes to meet me". The Times of India. Retrieved 9 May 2023.
- ↑ "महाराष्ट्राची कुलस्वामिनी 'आई तुळजाभवानी'! 'कलर्स मराठी'च्या नव्या मालिकेची घोषणा, पहिली झलक पाहिलीत का?". Loksatta (in Marathi). Retrieved 29 July 2024.